Moo Beyond

Naming, Logo, Brand Identity System, Tagline, Packaging & Website Design

Overview

We were engaged to create a brand name, identity, package design & website for an organic dairy brand.

Derived from the notion of ‘Move Beyond,’ we coined a unique name ‘Moo Beyond’ to foster a sense of healthy & active lifestyle brand. Moo Beyond is more than just a clever play on words. ‘Moo’ resonates with the gentle hum of a cow’s moo, a soothing melody that encapsulates the pure and organic essence of dairy. It’s an invitation to embrace a lifestyle that goes beyond the ordinary, symbolizing vitality and wholesomeness.

We further worked to develop a strong identity, a flexible packaging system, and a user-friendly website design responsive across all devices. It’s a visual journey that mirrors the commitment to a strong & healthy lifestyle, that is both appealing and purposeful.

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